Compare AI visibility tools

Nine tools measure whether AI engines name your brand, and they disagree about almost everything: which engines count, whether Claude is included or extra, whether you can buy without a call, and whether $19 or $800 is a sensible monthly number.

This page puts Geotally next to the eight alternatives people shortlist most often. Every price was read off the vendor's own pricing page on 7 September 2026 and is linked on the individual comparison page. We report prices and engine coverage; we do not score, rank or rate anyone else's product, because a vendor grading its competitors is an advert with a table.

Order is alphabetical. Pick the row that matches the job you have.

How the nine compare

Geotally's row is bolded because it is our site, not because it wins. Four of the eight beat us on prompt volume at their entry tier, and two of them are free to start.

The eight alternatives, one paragraph each

AthenaHQ

The only alternative here with a genuinely free plan: Essential gives you $25 of credit and 300 credits covering ChatGPT, Perplexity, Google AI Overviews, Gemini and Copilot, with unlimited members. Claude arrives on Starter at $295/mo, which also widens coverage to ten models and 3,600 credits. There is no tier in between, so the decision is "explore free" or "commit at $295". Everything is credit-metered, which flexes with how many models you run. → Geotally vs AthenaHQ

Brandlight

Enterprise, Fortune 500, SOC 2 Type 2, white-glove support — and no published price. The pricing URL returns a 404 and every call to action is "Get a demo" or "Contact Sales". The platform spans visibility, technical health, content, agentic commerce, partnerships and ads, with attribution marked coming soon. If you have a procurement process, this is built for you. If you have a company card, it is not the shape of the thing you are buying. → Geotally vs Brandlight

Evertune

Pro is $800/month for 100,000 prompts across 11 AI models, with daily, weekly or monthly tracking, global language and country coverage, 25 AI-optimised articles a month, and affiliate advertising and retargeting components. Enterprise is custom. The price is published; the purchase still routes through a demo. A lot of that $800 is content generation and advertising — if you only want measurement, it is a wider platform than the job needs. → Geotally vs Evertune

HubSpot AEO

$50/month, or $45 annually, for 25 prompts across ChatGPT, Gemini and Perplexity, with a free trial that needs no card. The engine list is the whole decision: no Claude, no Microsoft Copilot, and no Google AI Overviews. If your team already lives in HubSpot and your buyers are on those three engines, 25 prompts for $50 is competitive. If Google AI Overviews decide your category, this tool cannot see them. → Geotally vs HubSpot AEO

Otterly

Lite is $29/month for 15 prompts, Standard $189 for 100, Premium $489 for 400, Enterprise from $1,000. Daily tracking on every plan and unlimited team members, which matters when several people need the same dashboard. Four engines are included at every tier — ChatGPT, Google AI Overviews, Perplexity and Copilot — and Claude, Gemini and Google AI Mode are add-ons at every tier. Price the add-ons before comparing the $29 to anything. → Geotally vs Otterly

Peec

We can tell you the plans and not the prices: peec.ai renders its figures in JavaScript and serves none in the HTML, and third-party reviews disagree with each other, so we are not repeating one. What the page states: Starter is 50 prompts, Pro 150, Advanced 350, each with "Choose 3 models", unlimited users and daily tracking; projects go 1 / 2 / 5; Enterprise tracks up to 12 LLMs with API access and SSO. Unlimited users on every tier is the real differentiator. → Geotally vs Peec

Profound

The best-funded name in the category. Starter is $99/month and Growth $399/month, both billed yearly with two months free, so month-to-month runs higher. Starter covers ChatGPT, Perplexity and Google AI Overviews with 50 prompts, 1,500 responses and one seat; Growth raises that to 100 prompts, 9,000 responses and three seats on the same three engines. Gemini, Copilot, Claude, Grok and DeepSeek are Enterprise-only, alongside SSO/SAML, SOC 2 and a 24-hour SLA. Anything you read describing Starter as ChatGPT-only is out of date. → Geotally vs Profound

Semrush AI Visibility Toolkit

An add-on inside an SEO suite, covering five surfaces: Google AI Overviews, Google AI Mode, ChatGPT, Perplexity and Gemini. No Claude, no Copilot, and reports refresh weekly. We could not verify the current price today — semrush.com served a bot check on every attempt — so we are not publishing a figure. Third-party 2026 reviews describe it as roughly $99/month per domain on top of a base subscription, with extra domains and prompt packs billed separately. Confirm on semrush.com before you buy. → Geotally vs Semrush AI Visibility

How to read a comparison table without getting caught

Check whether the price is monthly or annual. Profound's $99 and $399 are annual rates. Otterly, AthenaHQ and several others publish both. Comparing one vendor's annual number to another's monthly number is the most common mistake in this category.

Price the engines, not the plan. Claude is an add-on at Otterly and Peec, a $295 tier at AthenaHQ, Enterprise-only at Profound, and absent at HubSpot AEO. Write down the engines your buyers use, then price the plan that contains all of them.

Ask what the meter measures. Prompts, credits and monthly response quotas are three different units. One prompt across ten engines is ten queries; across one engine it is one. A cheap credit plan and an expensive prompt plan often land on the same bill.

Notice whether you can cancel in a dashboard. Two of the eight above require a demo to buy. That is not a flaw, but a sales cycle is a cost measured in weeks.

Where Geotally fits

Six engines on every plan from $19/month, including Claude and Google AI Overviews, with no per-engine or per-model charge. Weekly runs on Starter, three runs per prompt per week on Growth at $59, daily on Agency at $349. Online checkout, a 7-day free trial on Starter and Growth with no charge until day 7, and no permanent free tier.

The honest limitation: 5 prompts on the entry plan is fewer than most tools here offer. We traded prompt volume for engine coverage on purpose. If you need 50 prompts on one engine, several tools above will serve you better than we will.

Not ready to compare anything yet? Run a free AI visibility check on your brand — three real buying questions through ChatGPT, no account, no card. Find out whether you have a gap before you shop for a tool to measure it.

Prices verified 7 September 2026. Geotally team.